Premion Wins Two Gabbcon ABBI Awards for OTT and Audience-Based Platforms

| November 07, 2018

As the pioneer in streaming advertising, Premion is generating a lot of excitement among Over-The-Top advertising, taking home two awards for recent accomplishments.

We’re thrilled to share that our friends at Premion received two ABBI (Audience Based Buying Innovation) Awards at GABBCON’s annual TV and Innovation Week event, held on November 1.

Recognized for platform innovation, Premion was awarded wins in two categories: OTT Platform of the Year and Best Audience Based Buying Platform of the Year.

These accolades from GABBCON speak to the impact that Premion is making on the industry through a differentiated strategy focused on premium branded CTV/ OTT content, highest inventory quality, and data innovation. Premion is honored to be a finalist and a winner amongst a large and impressive group of nominees in each category.

The ABBIs celebrate the very best in audience-based buying and were voted on by senior agency executives from Omnicom, RPA and Mindshare and top marketers from Walmart, Hershey, and Sony. From the most innovative ad-tech companies, platforms, and advertising campaigns to the media leaders who ideate them, the 2018 ABBI Awards celebrates the best of the best.

As the pioneer in streaming advertising, Premion is generating tremendous growth momentum and reliably delivers billions of impressions, tens of thousands of campaigns, for thousands of clients in more than 200 DMAs.

To learn more about Premion on the TEGNA Marketing Solutions blog, check out:

About TEGNA Marketing Solutions

TEGNA Marketing Solutions delivers proven results through simplified advertising solutions that target and connect your business to the audiences that matter most. We are one partner combining the power of our local trusted brands, insights, creative and multimedia platforms to ensure you have every option available to find marketing success. Our team of experts takes the time to understand your unique marketing needs and goals to create a customized solution based on insights and industry expertise. From concept development to implementation and measurement, we offer the highest level of support as your marketing partner.

Leave a Reply

Your email address will not be published. Required fields are marked *

I’m averaging 5 to 10 phone calls a day with people calling for more information about our school. They say they were searching online and saw our ads — our internet marketing is working very well.

Director of Athletics & Admissions, New York Military Academy

TEGNA has made our business an actual brand, not just a startup. It’s driven people to see we’re a real company with quality products.

Co-founder, Rainbeau Curves

Get the newsletter

Sign up for email alerts and get the latest posts from the TEGNA Marketing Solutions Blog delivered to your inbox.

TEGNA Marketing Solutions