Recognized for platform innovation, Premion was awarded wins in two categories: OTT Platform of the Year and Best Audience Based Buying Platform of the Year.
These accolades from GABBCON speak to the impact that Premion is making on the industry through a differentiated strategy focused on premium branded CTV/ OTT content, highest inventory quality, and data innovation. Premion is honored to be a finalist and a winner amongst a large and impressive group of nominees in each category.
The ABBIs celebrate the very best in audience-based buying and were voted on by senior agency executives from Omnicom, RPA and Mindshare and top marketers from Walmart, Hershey, and Sony. From the most innovative ad-tech companies, platforms, and advertising campaigns to the media leaders who ideate them, the 2018 ABBI Awards celebrates the best of the best.
As the pioneer in streaming advertising, Premion is generating tremendous growth momentum and reliably delivers billions of impressions, tens of thousands of campaigns, for thousands of clients in more than 200 DMAs.
To learn more about Premion on the TEGNA Marketing Solutions blog, check out:
- Understanding the Value of Premium Video Inventory
- The Marketer’s Playbook for Winning Streaming Audiences
- How OTT Will Innovate in 2018
About TEGNA Marketing Solutions
TEGNA Marketing Solutions delivers proven results through simplified advertising solutions that target and connect your business to the audiences that matter most. We are one partner combining the power of our local trusted brands, insights, creative and multimedia platforms to ensure you have every option available to find marketing success. Our team of experts takes the time to understand your unique marketing needs and goals to create a customized solution based on insights and industry expertise. From concept development to implementation and measurement, we offer the highest level of support as your marketing partner.
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