After an extra year of waiting, the Tokyo Olympics are less than a month away. Questions of “will the Olympics happen?” have turned into questions like, will Simone Biles attempt and land the Yurchenko double pike? Andrew Nieves, Insights Strategist at TEGNA, explains what that means for brand advertisers.

Brands that are connected and showcased during the Olympics have historically seen significant ROI generated and elevated their brands to new heights.” TEGNA’s Matt Ginn, Director of Enterprise, shares how advertisers can take first place on 2021’s grandest showcase of the human spirit.

How do you tell a story as big as the Tokyo Olympics? Scott Swan, News Anchor at WTHR in Indianapolis started with a trip to Tokyo while getting to know the places and the people that make it so special.

KARE11, TEGNA’s affiliate in Minneapolis, is no stranger to Olympic success, and this year, is connecting small businesses from all over the region to the power of inspiration that the Olympics offer.

The Olympic Games are full steam ahead. What does that mean for advertisers? There are only a few months left to generate a campaign that will reach millions. Leading TEGNA marketers are here to share the best ways to run Olympic Advertising.

From the 2016 Games in Rio to Tokyo in 2021, KING 5 Sports Reporter and Anchor Chris Egan shares his favorite memories from covering the Olympic Games throughout his career.

From the 2014 Games in Sochi to Tokyo in 2021, KARE Sports Reporter and Anchor Dave Schwartz shares his favorite Olympic memories from throughout his career.

The upcoming Olympics present a wealth of opportunities for advertisers, but how will they know these campaigns are effective? Find out how TEGNA Attribution answers this long-standing question.

As an advertiser with TEGNA, the Olympic Games in Beijing present three unique opportunities to reach a large and engaged audience with meaningful messages that can have a big impact on your brand’s ROI.