The upcoming Olympics present a wealth of opportunities for advertisers, but how will they know these campaigns are effective? Find out how TEGNA Attribution answers this long-standing question.
As an advertiser with TEGNA, the Olympic Games in Beijing present three unique opportunities to reach a large and engaged audience with meaningful messages that can have a big impact on your brand’s ROI.
In a period where people around the globe are clamoring for the thrill of competitive sports once again, the Tokyo Olympic Games have become the most anticipated in recent memory. Join us for an immersive journey to Tokyo for an experience full of Japanese culture and tradition.
Google’s Loretta ad touched millions of viewers during the 2020 Super Bowl. It was even named the most-effective ad ever.
In this installment of “Power of Inspiration,” we’re discussing how Olympic advertisers can reach a vast audience, make meaningful connections, and have a big impact leading up to and inside the upcoming Olympic Games.
Competition. Determination. Inspiration. No other sporting event has the sweep, scope and stage that is the Olympic Games. In this installment of “Power of Inspiration,” TEGNA sports journalists share their favorite Olympic memories – and what they’re excited to see in Tokyo in 2021.
This installment of TEGNA’s “Power of Inspiration” shines a light on three successful Olympic ad campaigns, sparking imagination and unleashing the power of inspiration to help shape your Olympic campaign.
The role of marketing and advertising has grown since the 1964 Olympic Games in Tokyo. From the introduction of broadcasting to the hope that comes with the upcoming Olympic Games, here’s what you need to know.
With such an impressive Olympic resume, Michael Phelps is not only an athletic icon – he’s also big in the advertising world. Here are some of his most notable campaigns.