Quick Overview
Location Targeting with Geofencing allows advertisers to serve ads to an audience who enters a designated location or event.
Key Points
- Consumers are targeted based on their location or event attendance.
- Ads are served to mobile devices for up to 30 days.
- Competitive Conquesting allows the targeting of competitor locations.
- Measure offline results with Conversion Zones.
Benefit to You
Catch active consumers during the buying process while boosting mobile marketing performances, driving foot traffic to a brick-and-mortar location, and increasing ROI.