Search Advertising

Capture local customers actively seeking your services

With an average of 3.5 billion Google searches performed each day, it's no secret that today's consumers use search engines to find and research products and services before they buy. Search Engine Advertising, commonly referred to as pay-per-click (PPC), enables you to target consumers at the exact moment they search for the products and services you provide.

Product Features & Benefits

Targeted Audiences + Qualified Leads

Our targeting techniques allow us to attract qualified leads likely to convert and become fans of your brand.

Current Best Practices

We analyze the competition, study industry best practices, develop smart ad copy, and stay up-to-date with Google’s guidelines to keep campaigns running strong.

Keyword Research

We utilize best practices to research and select topics and keywords that fit your campaign needs, ensuring you reach those who need your services most.

Google Premier Partner

Our premier partnership with Google ensures all TEGNA Marketing Solutions specialists are certified and provide the highest level of service.

Full Support Team

Our account managers offer unlimited ongoing support by phone and email to make sure your campaigns are running smoothly.

Reliable Reporting

You’ll have 24/7 access to the Reporting Dashboard which shows key metrics to show your brand’s reach, content and online visibility.

“As a result of our Partnership with TEGNA, we’ve seen a substantial increase in our website traffic, and we’re receiving a lot more stories. We have also seen an increase in our social media following – which has really helped us get our message out – and we know it is a direct result of our relationship with TEGNA.”

Points Of Light President and CEO Natalye Paquin

“TV has been incredibly effective for us. It’s helped us position ourselves as a leading brand in the Denver marketplace. It’s really been instrumental in helping us be successful.”

Lifetime Windows and Siding Director of Marketing, Phil O’Dell

“Working together, serving together has been one of our mottos, and we’ve been able to do that with WXIA for years.”

Maurice Baker, Manager of Community Relations, Georgia Natural Gas