Women’s History Month: Celebrating TEGNA’s Female Leaders with Nicole Henderson, Director of Sales at WCNC

At TEGNA, we are fortunate to find good, smart female leaders at all levels of our organization. For Women’s History Month, we are celebrating some of our most fabulous female leaders, and this week we’re highlighting Nicole Henderson, Director of Sales at WCNC.

THEN: TALK ABOUT YOUR CAREER PATH, HOW YOU GOT TO WHERE YOU ARE TODAY AT TEGNA. 

In 1995, I graduated from St. Augustine’s College in Raleigh NC. One month prior to graduation I was hired as a Master Control Operator with Sinclair Broadcasting.  I worked my way up in the company from Master Control to Programming and eventually landing an entry-level AE position.  I stayed with Sinclair for almost 10 years leaving as a Sr Account Executive. Moved to Memphis with the FOX O&O station as a Sr Account Executive for a year, then Local Sales Manager for nine years.  After leaving Memphis, I moved to the Sunshine State and accepted a position as the Local Sales Manager with WFLA the local NBC affiliate. After a couple of years in Florida, I was offered my first Director of Sales role in 2017 with Tribune Broadcasting at the FOX Station in Greensboro NC. From 2017-May 2020 I served as DOS until accepting my current role at WCNC.    

NOW: WHAT IS YOUR CURRENT ROLE AT TEGNA? 

Director of Sales, WCNC NBC Charlotte, NC.  My job revolves around overseeing sales, budgets, and all programs related to marketing.  Our team is committed to executing campaigns, delivering results while building existing and developing new relationships in the community.

MY HALO MOMENT: WHAT WAS THE MOST REWARDING PROJECT YOU’VE WORKED ON AT TEGNA?  

I’ve been with the company for eight months. Being able to voice your opinion is one thing, but for your voice/opinion to matter is another.  So to be part of WCNC re-branding efforts is such a rewarding and new experience.    

GOOD COMPANY: WHAT DOES BEING IN GOOD COMPANY MEAN TO YOU?  

The support, advice, and synergy from the station and corporate only make myself and our team better. Having the ability to express ideas, concerns and receive feedback to grow professionally, and your team. TEGNA is truly a T.E.A.M  and full of (Trust-Energy-Attitude-Motivation)

NOTE TO SELF: WHAT ADVICE WOULD YOU GIVE YOURSELF LOOKING BACK ON EARLIER DAYS IN YOUR CAREER? 

I saw this quote on LinkedIn and it spoke volumes. “I’m not here to be average…..I’m here to be AWESOME!”  NEVER DOUBT WHAT YOU CAN ACCOMPLISH!

TANGIBLE & EMOTIONAL INTELLIGENCE: WHAT ADVICE WOULD YOU GIVE TO A YOUNG FEMALE LOOKING TO WORK IN MEDIA/SALES/MARKETING?   

Tangible Intelligence: ALWAYS be open to new opportunities, advice, and keep an open mind.    

Emotional Intelligence: Be honest, show empathy, always listen, and become a problem solver. 

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